A lot is said about the writing process of online press releases, but little is said on the topic of research. Research should take up a significant portion of the composition time of an online press release…. Without it,

There are so many dud press releases out there on the net that it’s startling. There’s plenty of advice floating around on the subject of writing press releases, and it’s freely available, so what’s the problem? Why do people keep…

Search engine optimisation is not something that many companies want to think about in connection to their online press releases. An online press release is a different marketing measure, usually, designed to achieve a specific internet marketing aim. Getting the…

For any type of writing, it always helps to know your audience. Any writer will tell you this, but professional internet marketing… copywriters are the ones that know it most of all. For online press releases, your audience is a

A press release is always going to be primarily a marketing tool, but online press releases… can and do achieve much more. While traditional press releases were aimed at only the press, online press releases can be read by just

There are all sorts of outside elements that play on your internet marketing… press release, and you can talk about these with our experts at Click Consult. When it comes down to it, your online press release needs six things:

Voice is an elementary part of a traditional press release…. When it comes to online press releases, the tone of voice you use to convey your message is a little less clear. One of the best things about online

Writing an online press release and posting it is something that even the smallest company can do for their marketing campaign. It's so incredibly easy and cost-effective that it's hard to understand why press releases aren't more prevalent all over…

A good press release… can be a bonus to your online campaign. If designed correctly, your press release can take on its own life, providing your site with backlinks as well as strengthening your reputation around the net.
For an

A lot of press releases don't work because their creators stick to the old format. The old method of distributing news via a 'title, body, contact details' type of text document just doesn't work on the net. People aren't going…

Most businesses have gone online, and it is also important that you take your own marketing and public relations online. It can be a sure bet that a boost in terms of sales will be achieved.  At Click Consult, we…

It is important to be careful when using viral articles to vary your anchor text… (the clickable part of a link) so that you don't have the same keyword phrase repeated hundreds of times across the web.
It is vital