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Optimise And Maximise

February 10th, 2010 by

Using websites packed to the brim with overly-repetitive keywords that are meant to increase the chances of gaining greater exposure on search engines are no longer the optimal or effective way to incorporate search engine optimisation into your web marketing

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How To Prepare For The Initial Consultation With Your Search Engine Consultant

January 29th, 2010 by

When you have decided to use the services of an SEO consultant you need to know what your goals are for your business. You need to be able to communicate with your consultant and state what you wish to achieve…

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Be Prepared To Feed The Need

January 15th, 2010 by

On the whole, RSS XML feeds tend to lean toward breaking news and the distribution of vital information, but there is also huge potential for these feeds to meet marketing needs as well by, amongst other things, helping to snowball

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What Are The Considerations In Redesigning Your Website?

December 30th, 2009 by

Before you set about redesigning your website, you should make sure that you are going about it the right way. All too often companies make changes to their websites without taking into consideration some of the more technical aspects of…

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What Is A ‘Call To Action’ On A Website?

December 22nd, 2009 by

The main purpose of a website is for it to work. If it’s an eCommerce website it needs to sell products… and be successful at doing so. If it’s a brochure website it needs to gain enquiries for your business,

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Simple solutions

November 2nd, 2009 by

In the world we live in today, many of the solutions available for some of our problems are complicated, complex and a lot of work. This often puts people off doing the right thing and sorting the problem out properly.…

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SEO Campaign – Giving Your Web Business A Boost

July 31st, 2009 by

Why does any person start a business? The simple answer is to make money. Preferably as much money as humanly possible to be specific. It is built into human nature to strive forward, to succeed. In our modern society, the…

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Is your SEO working?

July 8th, 2009 by

When a website has been optimised in every possible aspect, the website owner impatiently waits to see the results. Web owners understandably want to see instant results from their Search Engine Optimisation (SEO) efforts and money spent. If they don’t,

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Shifting sands of SEO

June 11th, 2009 by

Search engine optimisation has not stayed static since the creation of the internet. It changes and evolves as the internet and search engines grow and the needs of users change. There is a current change away from the focus being

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Website maintenance is good SEO practice

June 2nd, 2009 by

We clean and keep our homes in good working order so that we may live in a healthy environment. Many people also do an all-out spring cleaning annually to shake things up and get rid of cobwebs and anything no…

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