Very few companies can waste resources. When it comes to online press releases, one is generally thought to be enough. The idea gets drawn up, the piece is written, and the press release is distributed to the list. For best…

When you think of press releases, you probably imagine… well, the press. The media were, after all, the original targets for all press releases. This perception has hung on since press releases made their way onto the net. Although online…

An online press release… is one of the most powerful publicity tools available to you because the power of the internet is virtually limitless. An online press release can be far more powerful in gaining good publicity than its printed