Anyone can write an online press release…, can’t they? Isn’t it just a case of jamming words together?  Perhaps most business owners are aware that an online press release requires a little more finesse than a second-grade writing exercise,

For any type of writing, it always helps to know your audience. Any writer will tell you this, but professional internet marketing… copywriters are the ones that know it most of all. For online press releases, your audience is a