If you have a goal to increase sales, sign ups or leads by encouraging more traffic to your website you will get much closer to achieving your goal.
Here are some ways you can drive new traffic to the site…

At the beginning of each month you should set yourself new pay per click goals.  This may seem self explanatory; everyone needs to set core objectives and goals to ensure that month on month you remain focused on your PPC…

Higher click through rates tend to go hand-in-hand with higher quality scores on PPC accounts.  If you are looking for ways to drive your quality score higher, there are some simple steps you can take:
Keep your PPC Account…
Some

How you ever considered what your Quality Score looks like for your PPC account in general and whether it has affected the account throughout the years?
Everything you do now will affect the future score and gaining a good Quality …

If you are setting up geo-targeted PPC campaigns in combination with local listings there are some advanced settings you can use to further improve your pay per click advertising.
Once you have fully listed all your opening hours, the forms …

These days, online consumers not only want to determine what’s available to them, they want to be able to access contact details, directions and customer reviews with one click.  As over fifty percent of consumers use search engines to research…

It is a constant debate, and although the main school of thought is that PPC and SEO should complement each other rather than work against each other, there are reasons why PPC is a good choice for your internet marketing…

There is often much debate between those advocating search engine optimisation and those behind pay per click.  Which strategy will provide the highest return on investment?  Is PPC just a short-term tactic to use until the SEO campaign starts to…

Since the birth of the internet and the fact that businesses have cottoned onto the fact that is a great source of business and internet marketing…, there has been a great amount of competition. The competition is between websites

Before you decide to change your ad scheduling it’s best to do some investigation first to ensure it’s the right thing to do. Following on from our previous article… here are more great tips on how you should prepare before

With international markets playing an ever-increasingly important role in PPC advertising it’s time to understand how you can ensure your PPC campaign settings are set correctly to get the best results.
Here are some tips from us at Click Consult…

To keep your PPC campaigns fresh and up to date it’s important to keep updating and adding keywords.  This will keep you ahead of the game in your market place but a word of warning – it sounds easier to…