Rich Snippets have been around for quite some time but it seems that they are now becoming much more visible in the Search Results.
Google’s own definition of Rich Snippets can be seen below:
“Google tries to present users with …

In a rare post on his personal blog…, Matt Cutts, Google’s personal web spam warrior, asked readers to make suggestions about improvements that could be made to Google in 2012.  Obviously such a well-known figure posing an opening question in

Good news – Google have changed the device targeting settings in AdWords so there is now a Tablets option.  This is much better than what we have had before, where iPad was just an operating system under Mobile devices. It would…

Google Buzz seemed doomed to failure from the very start, with well documented privacy issues… just one of the things which made it a bit of a non-starter in the online social sphere. Facebook users have been complaining (and some

Google can’t seem to move in Europe at the moment without causing some sort of controversy! Most of the negative publicity that’s been generated lately has been around privacy issues, with Germany, Spain and Switzerland all going on the offensive…

The heady world of search marketing…, eh…
Remember the fuss Google caused when they accused Microsoft’s Bing of copying certain search results? Bing’s response was timely, mature and won them a lot of friends. The dust has since settled

You’d be forgiven for thinking that Google has already taken over the planet, and that there’s not much more the company can do to assert itself on a global scale. The reality of the situation, though, is that there are…

Another day, and another designer commissioned to revamp the Google logo. The latest one is dedicated to Jules Verne, French science fiction writer, which went live in celebration of his 183rd birthday.
The logo is a world away from the…

Though Google is the world’s leading platform when it comes to search marketing…, they’re always looking for more innovative ways to enhance the user experience, and offer something that no other search engine – or indeed, company – can

We already know how useful Google Maps can be for both national and regional SEO campaigns, but it’s also been a key tool to helping save lives after the earthquake in Haiti which claimed so many lives in 2010.
Via…

A major mistake being committed by many search engine optimisation… professionals is the act of sidelining Bing, whilst putting all their efforts solely into optimising for Google. You may ask yourself if this is the right move – after all

If you are looking for keywords that use UK English spellings such as ‘search engine optimisation’ or ‘personalised mugs’ you are likely to be accessing Google in its UK incarnation, www.google.co.uk.   However, irritatingly, Google will often choose to show all …