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Pay Per Click Basics

August 12th, 2010 by

There are two pay per click models available for web marketing purposes. In flat rate schemes the advertiser pays the host site a fixed amount for each time a user links to their site from the advert. Bid based pay

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Get Listed Locally

March 4th, 2010 by

These days, online consumers not only want to determine what’s available to them, they want to be able to access contact details, directions and customer reviews with one click.  As over fifty percent of consumers use search engines to research…

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Geographically Targeted Keywords

May 27th, 2009 by

In the ever more competitive world of the internet, raising your business profile online can make all the difference between attracting business and not. Using geographically targeted keywords in your search engine optimisation campaign can help you to attract more

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