Search Engine Optimisation (SEO)

Directory Submissions - Helping You Avoid The Wrong Choices

Posted in Search Engine Optimisation (SEO) by Nick Smith on 17th of August, 2010
Tags: link building, directory submissions, get links with directory submissions, internet directory listings

Submitting to web directories is an invaluable aspect of gaining, and keeping, good search engine rankings. Yet how does the internet marketing professional know which directories it is wise to submit to, and which directories are best avoided? It is essential to put quality before quantity when considering internet directory listings. There are a number of factors that can help you spot a directory that may well be a waste of time. Each of these may not be an important issue when considered on their own, but a combination of them could seriously affect your ranking.

Reciprocal links - if a directory needs a link back from you to advertise itself, then you have to ask yourself whether it is putting your time to good use submitting in the first place. If the directory needs to do this to build its own links, then the chances are that it isn’t that useful.

Paying for enhanced positions in directories will certainly help you gain more noticeable listing on that site, but many directories that offer that option are not popular with Google.

If the directory you are joining takes submissions from anyone and everyone, do you really want to be included?

Directories that accept listings for subjects more specific to your particular product or service will earn a more respected place in Google rankings.

At web marketing company Click Consult, we can help find the directories that matter to you, your potential customers and the search engines they use.