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	<title>Comments on: Setting Your Geographic Target with Your Pay Per Click Advertising</title>
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		<title>By: Is PPC for local and small businesses worthwhile? - About Pay Per Click (PPC) - Click Consult Internet Marketing Blog</title>
		<link>http://www.clickconsult.com/internet-marketing-blog/pay-per-click/pay-per-click-management/setting-your-geographic-target-with-your-pay-per-click-advertising.html/comment-page-1#comment-5028</link>
		<dc:creator>Is PPC for local and small businesses worthwhile? - About Pay Per Click (PPC) - Click Consult Internet Marketing Blog</dc:creator>
		<pubDate>Thu, 14 May 2009 10:06:01 +0000</pubDate>
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		<description>[...] Geographically targeted PPC advertising gives a business a more cost effective way, than the more traditional forms of advertising, to reach its target audience. A local business would use targeting keywords that are location specific to eliminate searchers from outside the target area. Do thorough keyword research before placing your ads. Then focus your ads on the most important keywords in your PPC campaign. [...]</description>
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