How to succeed with Pay Per Click?

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November 7th, 2007 by Nick

Our mission should you choose to accept it, is to provide first class pay per click management, to build and improve return and improve costs and quality of traffic.

Sounds like a bold statement, but here at Click Consult we'd rather let our statistics do the talking.

Firstly I'd like to begin by outlining what we can bring to your company. If you already have a PPC account, you simply hand over the management of the account to us. We’ll then implement our proven methodology for maximising ROI. If you do not have an active PPC account, then we can setup and implement your campaign from scratch.

A thorough knowledge and experience give the best results so ultimately your ROI is improved. The following tasks can be outsourced to us:

- The management and optimization of your account and campaigns
- The choice and analysis of keywords
- Writing of attractive and relevant advertisement texts
- Budget optimization
- Reporting and ROI analysis

Starting with the initial aims of a PPC campaign, you need traffic to be visiting your website. We provide quality relevant traffic to your website and we have increased click through rate of our past clients by an average of 12.6%.

Once you have the traffic we want to see a reduction in the cost of this traffic, with our tightly run campaigns, thorough keyword research and compelling ad text, quality score grows by the day and we see real reductions in cost per click. Here at Click Consult we’ve seen reductions averaging 5.7% in CPC’s.

Ultimately what matters most to your business is conversion of the clicks you receive, not only does click consult reduce conversion rate by 33.2% on average, our stats show we reduce cost per acquisition by 37%

People often wonder why they should outsource management of their Search Marketing campaigns to a third party. As they say, knowledge is power, at Click Consult we are certainly the market leader at the forefront of PPC Management.

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