An online press release is designed to spread the word about your company, true. One of the other great things your online press release can do for you is support the popularity of your website. The way in which it…

In amongst all of the SEO possibilities and general business opportunities of an online press release, it can be easy to forget your real target: your audience. Regardless of whether you aim to attract the attention of the press or…

Most people might think that the average business doesn't have a lot of exciting, newsworthy events happening every day. After all, news is about action, misadventure, or politics. The average business doesn't go through any exciting changes unless it's unlucky.…

Voice is an elementary part of a traditional press release…. When it comes to online press releases, the tone of voice you use to convey your message is a little less clear. One of the best things about online

One of the major criticisms of online press releases… has been that they aren't as effective on the web as their traditional counterparts have always been in real life. The truth is, it's incredibly hard to attract media attention in

Writing an online press release and posting it is something that even the smallest company can do for their marketing campaign. It's so incredibly easy and cost-effective that it's hard to understand why press releases aren't more prevalent all over…

A good press release… can be a bonus to your online campaign. If designed correctly, your press release can take on its own life, providing your site with backlinks as well as strengthening your reputation around the net.
For an

A lot of press releases don't work because their creators stick to the old format. The old method of distributing news via a 'title, body, contact details' type of text document just doesn't work on the net. People aren't going…

For a large percentage of people the internet has become their main source for gaining information. People use the internet not only for research purposes – they read their daily news, they do their shopping and look for anything of…

An online press release is a great way to boost the recognition of your business over the internet. What's more, it can obtain inbound links for your website, boosting your site's ranking in the search engines. Existing in the multimedia…

Most businesses have gone online, and it is also important that you take your own marketing and public relations online. It can be a sure bet that a boost in terms of sales will be achieved.  At Click Consult, we…

Social media is a unique form of interaction which requires a different strategy when it comes to marketing. When businesses first realised how valuable social media networks could be for promotional purposes, the first major mistake they made was to…