In January Google announced 17 new quality improvements detailing changes to the algorithm and feature enhancements.
Google is still focusing on the freshness of results, this month improving how they determine the date of pages giving us results that are…

Rich Snippets have been around for quite some time but it seems that they are now becoming much more visible in the Search Results.
Google’s own definition of Rich Snippets can be seen below:
“Google tries to present users with …

Recently I posted a blog called ‘Can SEO still be effective without social media…‘, and a post I created about this blog on LinkedIn sparked a huge debate between various members of the online marketing and search engine

Over the last week or so we have seen a lot of comment from the search engine optimisation community about Google’s recent ‘Search Plus Your World…‘ (SPYW) update.  Certain features of the update have been applauded, including the

To say 2011 was a big year for social media may be somewhat of an understatement, but what will you vow to change in 2012? If I could prompt you to do anything, what would it be? Well that’s easy;…

Keyword Targeting and Content Creation – A Blossoming Relationship
It is quite often that keyword research and content creation… are approached separately. There are countless websites out there where a person implementing SEO has not been involved in the content

Keyword Research… nowadays is not just simple guesswork but it is an exact science of carefully choosing the most money making keywords. SEMRush.com is a keyword tool that goes beyond providing a list of keywords to target for an online

One thing that is becoming clearer by the day for me is the importance of a community inside your social campaign. A company that in my personal opinion has reinvented the basic concept of a social community is giffgaff….

For webmasters and search marketing experts, the bounce rate on a page can generally be a very helpful metric to help gage the quality of a particular webpage.  However, some people new to SEO or internet marketing… might naively assume that

The majority of modern businesses have at least some form of presence on a social network, be it a Facebook company page or a legion of Twitter accounts manned by social media marketers looking for opportunities to offer advice and…

Google have recently launched a new search vertical that they are beginning to blend into the SERPs when flight information is searched for.  The feature can also be accessed directly at www.google.com/flights… although it currently only deals with internal US flights.  It

Internal linking…

One of the most powerful, but often under looked aspects of onsite SEO is a good internal linking structure with quality keywords placed in the anchor text, repeated on the landing page in the title, a h1 tag