Higher click through rates tend to go hand-in-hand with higher quality scores on PPC accounts. If you are looking for ways to drive your quality score higher, there are some simple steps you can take:Keep your PPC AccountSome people may advise ditching an account if its...

How you ever considered what your Quality Score looks like for your PPC account in general and whether it has affected the account throughout the yearsEverything you do now will affect the future score and gaining a good Quality Score will take time. For some it may tak...

If you are setting up geo-targeted PPC campaigns in combination with local listings there are some advanced settings you can use to further improve your pay per click advertising.Once you have fully listed all your opening hours, the forms of payment that are accepted a...

These days, online consumers not only want to determine whats available to them, they want to be able to access contact details, directions and customer reviews with one click. As over fifty percent of consumers use search engines to research products and local business...