Click Consult - Internet Marketing

About Web Design

Know How To Say Something Important

posted on: January 4th, 2010

If there was nothing on the television all day but commercials, or if magazines were filled with nothing but advertisements from cover to cover, not only would it quickly become tedious and repetitive to either watch or read, it would not be particularly inspiring for the audience to keep on watching, or keep on reading. A website by its very nature must surely exist to provide something more useful than just advertising, even if that advertising is serving to make money.  Style really does matter a great deal and so too does presentation, but content must also be taken into serious consideration during web development. A site might appear to have the most brilliant web design but if there is nothing to be seen but advertisements and there is no interesting or informative content for a company to demonstrate genuinely important intent, then it runs the risk of being boring, uninspiring and useless. In order to show any potential market exactly what a company has to offer, a website must impart all the most important and relevant information.  From many other things to consider there are product descriptions and accompanying photographs, lists of services and some relevant examples, as well as related articles, contact details, feedback forms, testimonials from existing customers and up to date news and information. Here at Click Consult our web design is tailored to individual client needs and specifications so that saying something important can be achieved with style without losing substance.

Tags: , , , , , , ,

What Are The Considerations In Redesigning Your Website?

posted on: December 30th, 2009

Before you set about redesigning your website, you should make sure that you are going about it the right way. All too often companies make changes to their websites without taking into consideration some of the more technical aspects of web design, which can prove very costly in the long run. Firstly, whenever you make changes to your website from a web design perspective, you need to make sure that the location of your pages isn’t changed, and if they are then you need to ensure that your old pages are redirected to your new ones. Failure to do so could see your website’s rankings drop drastically, which will cost you money in lost business. Another consideration is how you intend to improve your website from a usability and conversion perspective. In order to do this you should have detailed statistics showing where your visitors are coming from, what pages of your site they are landing on and how they are travelling down funnels to convert. Without this information, you could end up removing a vital part of your website that offers you conversions, which will also end up costing you money in lost business. At Click Consult, we’re experts in web design and know how to design an effective website that doesn’t lose any of the successful aspects of the existing website. We’ll ensure that we know what parts of your website work, and what parts do not work, so that your new website offers you more business and more sales.

Tags: , , , , , , ,

Search Blogs

Highest Rated Blogs

Tag Cloud

Recent Posts

Blog Categories

Affiliate Marketing
About Affiliate MarketingAffiliate Marketing Glossary
Affiliate Marketing ManagementAffiliate Marketing Networks
Affiliate Marketing ProgramsAffiliate Marketing Reporting
Affiliate Marketing Set UpAffiliate Marketing Strategy

Audio Podcasts

Click Consult Press Releases

Email Marketing
About Email MarketingEmail Marketing Creation
Email Marketing GlossaryEmail Marketing Management
Email Marketing Reporting

General Industry Blogs
Internet Marketing

Online Press Release (PR)
About Online Press Releases (PR)Online Press Release (PR) Glossary
Online Press Release (PR) ManagementOnline Press Release (PR) Reporting
Online Press Release (PR) Writing

Pay Per Click (PPC)
About Pay Per Click (PPC)Content / Search Advertising
Google AdwordsMicrosoft adCenter
Pay Per Click (PPC) GlossaryPay Per Click (PPC) Management
Pay Per Click (PPC) PoliciesQuality Score
Yahoo! Search Marketing

Search Engine Optimisation (SEO)
About Search Engine Optimisation (SEO)Off Page Search Engine Optimisation
On Page Search Engine OptimisationSearch Engine Optimisation Glossary
Search Engine Optimisation SubmissionsSEO Tips

Video Podcasts

Web Design
About Web DesignContent Management Systems
Web Design GlossaryWeb Design Tips
Web Hosting

Blog Archives

March 2010February 2010
January 2010December 2009
November 2009October 2009
September 2009August 2009
July 2009June 2009
May 2009April 2009
March 2009February 2009
January 2009December 2008
November 2008October 2008
September 2008August 2008
July 2008June 2008
May 2008April 2008
March 2008February 2008
January 2008December 2007
November 2007
Click Consult Resource Centre for PPC, SEO and Internet Marketing
Click Consult TV - Internet Marketing Blog
W3C XHTML Valid W3C CSS Valid W3C WAI  Internet Marketing RSS Feed for Click Consult