Web Design Tips
Using Curves In Web Design
The majority of web designs use shapes consisting of straight lines, yet there are endless possibilities for curves. Even those sites which mainly employ straight edges are often tempted to round off corners here and there. It all boils down to fashion, with different styles becoming popular at different times. However, curves signify very different meanings from straight edges, and understanding this can lead to better designs being created for websites where a particular feel is needed. Straight lines themselves can vary in meaning, with a diagonal line appearing unbalanced with a risk of falling, which conveys movement when compared to its static, horizontal alternative. Jagged lines can seem aggressive, or full of energy, while the vertical and horizontal sides of rectangles convey containment, balance, order and stability. Thicker lines seem solid while thinner variations are more sensitive and fragile. Curves, on the other hand, are sinuous and soft, echoing random forms in nature. They can add a sense of comfort, peacefulness and grace to a design, or more of a feeling of movement, depending on how restless the curves appear. Curves are less predictable than straight lines and can give a web design a more artistic look than a series of regular boxes. Depending on how they are drawn, curves can be used to achieve a web design that is restful to the eye. At web marketing company Click Consult, we vary the shapes in our designs to stay ahead of the curve, while always making sure that we create a look that suits the client's needs.
Tags: artistic web design, curved edges on website, effective web design, Web Design Tips
Tone, Colour And Contrast In Web Design
Web design relies upon the skilful use of colour in order to, firstly, delight the eye, and secondly, draw attention to certain areas of the page. The overall use of colour must be balanced or the design will feel off kilter, with clashes or nauseating combinations sending visitors scurrying away from the site. Mastering the use of colour is not enough on its own to make a web design succeed, though, as the elements of tone and contrast are perhaps even more important in making the finished look work. For the colour blind, a page that makes sense without relying on colour to indicate that, say, a certain phrase is a link, or that a particular link has been visited, is much easier to use. Ensuring a page works for everyone means making it work first in greyscale, perhaps using variations in tone to indicate page elements such as links, or basic styles such as underlines. Viewing a site with colour turned off also gives a feel for the contrast and how readable all the text will be for every visitor, not just for those who are colour blind. If a page works in greys, whites and blacks, it will be much more likely to succeed than one which does not, even though the colours might be beautiful. This is because the emphasis is always on ease of use and readability. At internet marketing company Click Consult we know the differences between tone, colour and contrast and understand how to use them on the pages of your website.
Tags: greyscale contrast, page elements, Web Design Tips, website colour schemes
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