flash animation
SEO For Graphics Addicts
Unfortunately for web designers with an artistic style, search engine spiders are attracted to text and hyperlinks rather than graphics and Java content. It's important to make sure that you maximise your website's potential to grab customers, so search engine optimisation has to be part of your marketing strategy. However, if your business is all about the way you present yourself online, be it in terms of glorious graphics presentation or whizzy interactive content, how do you find a way around that text bias? What if you are trying to sell graphic art online, or you need to show your prowess in Flash animation? Well, if you can design around the non-text content and ensure that your titles are relevant and you have links to pages that are text-rich, interesting and demonstrate your knowledge and expertise from a technical point of view, then those spiders won't pass you by. There are clever ways to use backgrounds and text colours to enhance the visual impact of your narrative, breaking it up into short paragraphs with headings (the ‘h’ tags in your source code) and using relevant keywords throughout. Don't forget to use keywords in your website navigation links too - that way you control the direction you want viewers to take – through the visual content to the information, whilst attracting the attention of those digitally created arachnid friends. At Click Consult, we offer search engine optimisation and consultation services at every stage of your campaign, from website planning and development to implementation. With an industry-leading SEO agency on your team, results will speak for themselves.
Tags: flash animation, graphic design, web designers, website graphics
Using Flash In Web Development
Flash is useful for adding animated and interactive elements to a web design. Using special software, images can be drawn which are scalable. This means that outlines remain crisp when enlarged or shrunk, rather than appearing jagged in the way that a JPEG, for example, might do. Such smooth types of images are known as vector graphics. Animations produced using Flash allows the viewer to interact with what is happening on screen. For example, one might select certain items and move them around against the background. Flash creations typically load more quickly than other animations, and no programming experience is needed in order to create them. One disadvantage of having Flash on a website is that visitors can only view it if they have downloaded a Flash player. However, many browsers currently have this pre-installed and, if not, it can be downloaded for free from the manufacturer's own site. Creation of Flash movies at a professional level requires purchasing software. Objects are drawn as they appear at key frames within the film and the software then fills in the intervening stages. Objects can be made to rotate, images can be converted into clickable buttons, and sound may be added to films. Although search robots can now read some text contained in Flash files, it is still best not to rely on Flash at present for any significant written content, or to use it in such a way that the site cannot function without it. At web marketing company Click Consult we know exactly when and how to use Flash for a website.
Tags: flash animation, installing Flash onto a website, Web Design, web marketing
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