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Search Engine Optimisation Glossary

SEO Glossary Terms: Algorithm

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Filed under: Search Engine Optimisation Glossary by Dan Taylor @ 12:02 pm

Search engines use a series of complex algorithms to rank pages in their index for a given search term. The exact contents of the search engine algorithms are unknown, because the search engines realise that armed with this kind of information, black hat SEOs would be able to manipulate the search results to their own ends without having to provide a good quality website for the rewards.

Algorithm updates occur when Google and the other major engines make a change to one or more of their calculations, or when they remove or release a new algorithm component. Often referred to as the Google dance, there's typically a lot of SEO hysteria following algorithm updates because they can lead to unexpected and often large variants in search results.

If a page performs well in the search engines then it means that their SEO campaign has been a success and that the web page has conformed to the search engine algorithms. The job of the SEO is essentially to try and determine, at least in part, the content of the algorithms and then ensure that each web page under their tenure conforms to these requirements.

The busiest and most thorough SEO may keep one eye on patent applications, blogs, and other resources in a bid to try and find information pertaining to the search engine algorithms because this give an invaluable insight into what exactly the search engines are looking for from web pages.

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This entry was posted on Tuesday, October 28th, 2008 at 12:02 pm. You can follow any responses to this entry through the RSS feed.

Responses to “SEO Glossary Terms: Algorithm”

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  2. Jesus Says:

    Search engine optimization for all search engines use some types of algorithm especially Google search engine. It is very tough to know how search engine ranks the sites.

  3. Paige Says:

    SEO for a lot of SEO terms and glossary everyone has its own meaning like website age, CPC for site and affiliate marketing of sites.

  4. Xavier Says:

    It is also worth pointing out that if you are too aggressive in monetizing your site before it has built up adequate authority your site may never gain enough authority to become highly profitable.

  5. Kyle Says:

    In SEO many factors work for optimization like on page optimization, link building, article submission, on page optimization, Meta tags, Meta description and software tools.

  6. Jada Says:

    SEO websites optimization needs a lot of exercise including software tools, text link, keywords, submission of article and directory and link building.

  7. Natalia Says:

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  8. Natalia Says:

    Whether sales, inquiries, donations, registrations…. The more people you reach in the shortest period of time, the higher is your response rate.

  9. Kaden Says:

    Send targeted, personalized, communications about products or services. Your customers are interested in reader and new customer for introducing the product and services of sites in which it deals.

  10. Mary Says:

    E-mail marketing is now playing vital role in the internet business. Certain number of new customer can be increases at rate the mails are delivered 400 to 500 per hour.

  11. Richard Says:

    This method is very cost effective in having relation with customer, updating the product information, services, feedback and to give freedom to express regarding the product and services quality.

  12. Amelia Says:

    There is drawback in this marketing system to going into the spam of e-mail of recipient and subject line matter a lot and good title should be used.

  13. Sinking Your Teeth Into SEO And Web Success - General Industry Blogs - Click Consult Internet Marketing Blog Says:

    [...] is ever-evolving; searches engines learn new, improved processes and optimisation has to change to keep up. With the help and guidance [...]

  14. Link Text The SEO Companion - Off Page Search Engine Optimisation - Click Consult Internet Marketing Blog Says:

    [...] you’re new here, you may want to subscribe to our RSS feed. Thanks for visiting!Search engines have evolved and learn as they go along. What this means is that they do not blindly accept [...]

  15. Outwitting the competition with Target Specific Pay Per Click Strategies - About Pay Per Click (PPC) - Click Consult Internet Marketing Blog Says:

    [...] they are interested in without having to wade through all your products to do so. This keeps their search results relevant and provides them with just what they are looking [...]

  16. User-generated content is an excellent SEO tool - SEO Tips - Click Consult Internet Marketing Blog Says:

    [...] engines and their algorithms are ravenously hungry for new and fresh content. Each and every time a user adds new content to [...]

  17. User-generated content is an excellent SEO tool | Wordpress Marketing Says:

    [...] engines and their algorithms are ravenously hungry for new and fresh content. Each and every time a user adds new content to [...]

  18. Submitting your website to a Search Engine - Search Engine Optimisation Submissions - Click Consult Internet Marketing Blog Says:

    [...] pages.  They match keywords which you provide on submission.  No one knows exactly what the search engine algorithms are, it seems that a few occurrences of keywords help search engines to more easily understand a [...]

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