Pay Per Click (PPC) Management
How to succeed with Pay Per Click?
Filed under: Pay Per Click (PPC) Management by Nick @ 10:39 am
Our mission should you choose to accept it, is to provide first class pay per click management, to build and improve return and improve costs and quality of traffic.
Sounds like a bold statement, but here at Click Consult we'd rather let our statistics do the talking.
Firstly I'd like to begin by outlining what we can bring to your company. If you already have a PPC account, you simply hand over the management of the account to us. We’ll then implement our proven methodology for maximising ROI. If you do not have an active PPC account, then we can setup and implement your campaign from scratch.
A thorough knowledge and experience give the best results so ultimately your ROI is improved. The following tasks can be outsourced to us:
- The management and optimization of your account and campaigns
- The choice and analysis of keywords
- Writing of attractive and relevant advertisement texts
- Budget optimization
- Reporting and ROI analysis
Starting with the initial aims of a PPC campaign, you need traffic to be visiting your website. We provide quality relevant traffic to your website and we have increased click through rate of our past clients by an average of 12.6%.
Once you have the traffic we want to see a reduction in the cost of this traffic, with our tightly run campaigns, thorough keyword research and compelling ad text, quality score grows by the day and we see real reductions in cost per click. Here at Click Consult we’ve seen reductions averaging 5.7% in CPC’s.
Ultimately what matters most to your business is conversion of the clicks you receive, not only does click consult reduce conversion rate by 33.2% on average, our stats show we reduce cost per acquisition by 37%
People often wonder why they should outsource management of their Search Marketing campaigns to a third party. As they say, knowledge is power, at Click Consult we are certainly the market leader at the forefront of PPC Management.
Related posts:
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At the beginning of each month you should set yourself new pay per click goals. This may seem self explanatory; everyone needs to set core objectives and goals to ensure that month on month you remain focused on your PPC campaigns. If there are no clear and concise directives then... - The Effective Pay Per Click Management System
In order for your PPC campaign to take off, having a good PPC management system in place is crucial. Having a system in place will allow for better organization, better control and a better PPC performance, all of which can be arranged by a good PPC agency, which takes the... - How Important is Bid Management in PPC?
“Surely once my PPC campaign goes live I can just leave the bids and it will work itself? Why do I need to change bids when I have top position already and that's where I want to be? If I decrease my bids I will lose my top spot”.... - Get Tracking Your PPC Campaigns
One of the top advantages to using pay per click rather than the more traditional methods of advertising like direct mail or TV advertising is the transparency of its success. You can easily track and monitor your PPC campaigns via a range of metrics so that you can be sure... - Real Improvement to Google Quality Score Calculation
As a PPC campaign manager it is very pleasant to see Google make a change to Adwords that actually will help a PPC advertiser like myself with what seems like little gain for themselves. I feel that while Google are an excellent company at providing the best service to its...
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This entry was posted on Wednesday, November 7th, 2007 at 10:39 am. You can follow any responses to this entry through the RSS feed.
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