Microsoft adCenter
Will Facebook Drive MSN PPC higher?
Filed under: Microsoft adCenter by @ 8:43 am
The recent change in the layout of Facebook probably annoyed a lot of its users but not the ones who work for Microsoft. The PPC giants deal with the online social networking site was boosted when Facebook changed their page design and could yet make a small dent for MSN in the ongoing PPC war being waged by them on Google and Yahoo.
If you are a Facebook user (personally I have lost interest since the initial hype when the site was launched about a year ago) then you will have noticed that the number of ads shown to you when navigating around the Facebook site have doubled. Ads shown by Facebook have moved from the left to the right of the page and are more visible when using the website.
As half of these ads are served by MSN the potential money to be made by them and increase in market share against Google is phenomenal. Facebook is used by so many people that these ads are sure to popular amongst consumers using the site.
Its up to us PPC Campaign Managers to take advantage of this and use Facebook for something productive rather than for adding people you went to school with as friends and never talking to them!
Related posts:
- Are Facebook’s New Adverts going to work?
One of my most recent PPC blogs looked at the new format of Facebook and the move to introduce two paid search adverts to the site replacing the previous one. This new site format has now been compulsory for a few weeks and users are now being presented with a... - Google Adwords is the new Facebook
I am a PPC campaign manager and as such Google AdWords has become my bread and butter and by far the website that I visit the most. Microsoft adCenter and Yahoo Sponsored Search obviously also appear high on my list. But just like the way AdWords dominates the search market... - Google vs MSN
MSN is desperately trying to catch up with Google but there are many drawbacks that it could have avoided. Despite a high level of competition on Google PPC front, the cost per conversions is almost identical to MSN's while the traffic is hundreds of times lower. The only weapon that... - The Search War continues
This week we saw yet another example of the continuing search war between the so called big fish of the industry. The advent of social networking sites has brought about a new angle for search engines to think about. MySpace was the first big social networking site to come about... - Hate Socialising but Love Money? You still need Facebook
The growth of Social Networks in the last couple of years has been phenomenal. Anyone related to the internet will have noticed this growth and will have been impacted in some way or another. What is it? Networks of people who want to communicate about everything and anything. The reason...
Learn more about Pay Per Click.
Link to us
If you want to link to this blog, copy and paste the following HTML code to your website.
This entry was posted on Wednesday, August 20th, 2008 at 8:43 am. You can follow any responses to this entry through the RSS feed.
Leave a Reply
Search Blogs
Highest Rated Blogs




(5.00 out of 5)Improve Your PPC Conversion Rate By 62.5%




(5.00 out of 5)Get Rich Quick with PPC and the Cadbury’s Gorilla




(5.00 out of 5)What’s YOUR Conversion Rate?




(5.00 out of 5)The Plot To Kill Yahoo




(5.00 out of 5)Tag Cloud
About Affiliate Marketing affiliate basics affiliate campaign Affiliate Marketing affiliate marketing campaign Affiliate Marketing Strategy affiliate network affiliate program effective web design email advertising email campaign Email Marketing email marketing campaign email newsletters Internet Marketing online advertising online marketing online PR Online Press Release (PR) Online Press Release (PR) online press releases Pay Per Click (PPC) pay per click advertising pay per click campaign PPC PPC ads PPC campaign PR press release press release distribution press releases press release writing Search Engine Optimisation (SEO) search marketing SEO SEO campaign SEO press release SEO press releases SEO Tips Web Design Web Design Tips web development web marketing website design writing press releases
Flash Player 9 or better.Recent Posts
Direct Or Network Affiliates
Advantages Of Affiliate Marketing
Bad Press Releases Have Big Impact
What Is Blue Hat SEO?
Blog Categories
Blog Archives








