General Industry Blogs
Distribution Really Counts, Even on the Internet
Some people may think that simply distributing and online press release to several of the first online media centre they come across will cut it. This is certainly not true. The distribution of an ...
Tags: Online Press Release (PR), press release distribution, press releases, writing press releases
Never Give Readers Stale News
If a press release gives stale news and information is has failed and the only value it has it to annoy readers. The primary goal of a press release is to create a centre of attention for anyone that reads it. It has to be newsworthy to keep readers reading on. Why do p...
The 411 On Writing Effective Press Releases
An effective online press release does not just consist of a bunch of words slapped together on a page to tell some feeble story that might just get you noticed. Oh no, an online press release has to be so much more in order to be effective. You need to write something ...
Common sources of confusion in web analytics
Web analytics is a collection of, an analysis of and the reporting of internet data. The purpose is to understand and optimise the use of a web site. There are two categories. One is off-site web analytics and the other is on-site analytics. If you incorporate them i...
Handy Help for Writing a Press Release that Works
A press release is a great way to gain some good publicity for your business. Remember that saying that goes: no publicity is bad publicity? Well they were wrong when they came up with that harebrained idea. There is such a thing as bad publicity and you should stay awa...
Why are the best where they are?
Press releases are a great way to get some good publicity for your company or business. They are also great marketing tools in the fact that they get your name out there and throw you into the public eye. The internet has revolutionised just about every aspect of our li...
Creative SEO Application in Online Press Releases
What are online press releases all about? Most people know that a press release is the way to announce any valuable news. It is the way to announce a new product launch or the introduction of a new service your company offers. Sometimes people have had to use press rele...
Reach Audiences Far and Wide
The internet has attained world domination. There is not a thriving business, few personal lives or society that has not become dependant on the internet. The internet and information technology has become an integral part of our daily lives. Your business will not thri...
Free press release services online, fact or fiction?
Nobody says no to a freebie. On the contrary, everyone loves them. After all, how often do you get something for nothing; not very often to be honest. The world we live in today is hell bent on squeezing profit out of anything and everything it can. So where does this l...
The who, what, where and why for press releases
A press release is one of your most powerful publicity tools available to you but that power has been bumped up by the internet. An online press release can be far more powerful in gaining good publicity than its printed counterpart. This is because online press rele...
The importance of Meta Tags in Search Engine Optimisation
The question may be 'how large a part do Meta tags play in search engine rankings' and how much benefit do properly implemented meta tags have on a website's overall ...
Building The Right List Of Interest To Kick Start Your Email Marketing
The key to email marketing success is the optimization of the email list. Depending on the methods employed to build the email list, if the description for the list is too...
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